New iPhone 15 worth hearsay appears like dangerous information By Daniel Piper printed 12 June 23 (Particularly for Professional customers.)

We’re only some months away from the launch of the iPhone 15, and the hearsay mill is already working extra time to churn out leaks and tidbits concerning the subsequent technology of Apple smartphones. To date, so thrilling – rumours counsel we’re in for an superior digital camera and, lastly, the addition of USB-C. However the newest worth hearsay is not such excellent news.
New studies counsel that the manufacturing value of the whole iPhone 15 line up is ready to extend, with the usual mannequin going up round 12%, and the Professional an enormous 20%. And these modifications will nearly actually be mirrored within the retail worth. When you have been holding out, possibly it is time to take a look at these iPhone 14 offers.
Analyst Dan Ives lately instructed CNBC that “ASPs which can be growing” (common promoting worth) together with the truth that over 250M iPhones have not been upgraded in over 4 years may imply that the iPhone 15 may very well be a “trophy case second’ for Apple. In different phrases, the corporate may stand to make some huge cash from this yr’s line up.
However why the rising worth? We have already heard this yr that the iPhone 15 line up may value Apple extra to provide, with one famous Apple leaker claiming (under) this to be because of rising prices from semiconductor maker TSMC.
In comparison with the iPhone 14 collection, the manufacturing value of the iPhone 15 base mannequin is predicted to extend by round 12% and the iPhone 15 Professional mannequin by round 20%.TSMC fab worth hikes could also be the principle offender pic.twitter.com/GovuLF27WCApril 26, 2023
For US iPhone followers, this might mark the primary worth rise since 2017, when the iPhone X launched. However whereas that may damage, consider us poor EU people, who noticed costs rise considerably with the launch of the iPhone 14 final yr. Certainly, yet one more worth hike may make these annual “promote a kidney to purchase an iPhone” memes much more prescient. (We’re not suggesting you promote a kidney to purchase an iPhone. In actual fact, we would keep away from doing this.) Within the US and UK, the iPhones 14 and 14 Professional begin at $799 / £849 and $999 / £1,099 respectively.
Time will inform what sort of worth hike is in retailer, however any rise will definitely put a sting within the tail of the numerous superior iPhone 15 rumours we have heard to date. When you do not fancy ready to seek out out, try the most effective iPhone 14 offers under.