Might the defunct Twitter emblem get a second life? By Joseph Foley printed 29 August 23 It may assist save one other blue chook.

The paint is not but dry on the Twitter rebrand to X, however individuals are regularly accepting that the blue chook emblem is not coming again. Now one organisation desires to offer it a brand new life. It is asking Elon Musk to donate the late Twitter emblem to a great trigger.
The World Parrot Belief (WPT) says that handing it the trademark would permit the most effective social media logos to lift consciousness of a critically endangered blue chook in the actual world, Lear’s Macaw. However will Musk set the chook free?
Hey .@ElonMusk, let’s do one thing wild and save the Lear’s Macaw species. #LetTheBlueBirdFly pic.twitter.com/WvQiqAN81sAugust 23, 2023
We have already seen the WWF use the Twitter emblem as a metaphor for environmental crises and the extinction of species. However the World Parrot Belief thinks the dumped design may very well be used to make a constructive assertion. If Twitter now not exists, why let the brand be consigned to the previous? It is asking the world’s richest man handy it over to assist increase consciousness of a species whose numbers are estimated to have fallen to simply 1,700.
The Lear’s Macaw is a parrot native to Brazil, however its survival is threatened by a lack of habitat, searching and the unlawful commerce in animals. WPT thinks that the popularity that the well-known Twitter emblem may present would assist help conservation and training efforts. It is calling on folks to tag Musk and use the #LetTheBlueBirdFly hashtag to attempt to persuade X’s proprietor.
Begin your week doing one thing wild! Assist us get .@elonmusk to donate the blue chook emblem to us, the actual blue birds! #LetTheBlueBirdFly ..#MondayMotivation #MondayMood #Mondaymorning pic.twitter.com/kscOrsHpcIAugust 28, 2023
Might the marketing campaign succeed? Musk’s chaotic off-the-cuff strategy to rebranding Twitter suggests he would not have a selected fondness for the Twitter emblem, and it is unlikely that has any intention to make use of it once more. Giving the brand away may assist win over these people who find themselves altering the X emblem again to the chook on their telephones or those that have proven no rush to begin utilizing the X model equipment. That stated, I am unsure how moved Musk will probably be by the plight of a blue Macaw, and he might choose to depart the Twitter emblem historical past up to now and by no means see it once more in any type.